Buying Guide9 min read

Rightmove and Zoopla Don't Tell You This: A 2026 Buyer's Data Guide

The big portals show you the asking price and the EPC band. Here's the other 23 data points that move the needle — and where to find them free.


What Rightmove gives you


Asking price · listing photos · EPC summary · floor area · sometimes broadband speed.


What it deliberately doesn't give you: anything that might put a buyer off the listing. Estate agents pay for prominence, and "this postcode has higher-than-average burglary rates" doesn't help conversion.


What you actually need before offering


We have built free property reports that cover all 25 of these. You can also pull most of them yourself from the official sources — here is the cheat sheet.


Title and ownership


+HM Land Registry: free for ownership name + paid sale history
+Our area reports show the most recent 12 sales in the immediate area

Energy and running costs


+EPC Register — free, official; you'll need the address line
+We surface: current rating, potential rating, full list of recommended improvements with cost estimates, postcode-level distribution

Risk: flood, planning, conservation


+Environment Agency Flood Map for Planning — free, point-and-click
+Planning Data UK — free, structured
+Heritage / listed buildings — Historic England

Schools


+GIAS — official, lists every school
+Ofsted reports — directly on ofsted.gov.uk
+We surface: school count within 1.5km, % rated Outstanding/Good, performance averages

Crime and road safety


+Police.uk — official street-level crime
+DfT STATS19 — every road collision, downloadable

Demographics, deprivation, council tax


+ONS Census 2021 — by output area
+VOA — council tax band lookup
+We compute deprivation score (Census household-deprivation dimensions), median age, qualifications, tenure mix

What we add that nobody else does


+Outcode rankings — every active English outcode scored 0–100 against three buyer profiles, refreshed twice a month. See them.
+Cross-source plausibility — if a metric looks suspicious (e.g. low crime + high amenity density), we flag it instead of trusting the source.
+All in one PDF — the free report bundles all 25 sources with citations + retrieval timestamps.

→ Pull a property report: search


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